B2B + B2C Commerce · SuiteCommerce Advanced

Commerce That Drives Sales — B2B & B2C on One Platform

Deploy a unified B2B and B2C commerce experience on NetSuite SuiteCommerce — one platform for storefront, ERP, inventory, payments and order management. Engineered by AVT to drive conversion, order value and customer lifetime value.

NetSuite eCommerce — B2B and B2C SuiteCommerce
1,500+
SuiteCommerce Sites
1998
NetSuite eCom Since
B2B+B2C
One Platform
18+
Years AVT Delivery

Sell to Businesses, Consumers — or Both

NetSuite SuiteCommerce is the only platform that delivers both B2B and B2C commerce natively, sharing the same product, inventory, customer and order data with your ERP — no integrations, no duplicated records.

B2B Commerce

Built for Business Buyers

Account hierarchies, contract pricing, bulk ordering, quote-to-cash — with the consumer-grade experience B2B buyers now expect.

  • Customer-specific pricing & contract terms
  • Multi-level account hierarchies & roles
  • Quote-to-order & request-for-quote flows
  • Bulk & reorder pads, saved carts, CSV upload
  • Credit limits, terms & account balance visibility
  • Invoice payments, statements, downloads
  • Case management & self-service support
B2C Commerce

Engineered for Consumers

Fast, mobile-first, conversion-optimised storefronts with everything modern shoppers expect — built on the same NetSuite platform.

  • Mobile-responsive themes, faceted navigation
  • Dynamic merchandising & searchandising
  • Personalisation, recommendations, recently viewed
  • Ratings, reviews & social sharing
  • Coupons, promotions & loyalty
  • Guest checkout & saved carts
  • Real-time inventory, pricing & shipping

Built to Move Your Commerce KPIs

A unified commerce-on-ERP platform isn’t just architecturally cleaner — it’s engineered to compound the metrics that matter.

3-5x
Conversion Lift
Personalised, real-time pricing & inventory dramatically improve conversion vs disconnected stores.
+30%
Average Order Value
Cross-sell, recommendations and contract pricing drive larger basket sizes.
-50%
Time to Launch
Pre-built SuiteCommerce themes + AVT delivery methodology compress launch timelines.
1
Source of Truth
One customer record, one inventory pool, one pricebook — across storefront and ERP.

Everything You Need to Sell Online

SuiteCommerce ships with the full capability stack out of the box — no plugin sprawl, no integrations, no separate platforms.

🛒
Shopping Experience
Conversion-optimised storefronts for B2B and B2C buyers alike.
  • Mobile responsive themes
  • Faceted navigation & filters
  • Dynamic merchandising
  • Searchandising
  • Real-time inventory visibility
  • Mini-cart & add-to-cart confirmation
  • Quick view & recently viewed
  • Saved carts & wishlists
  • Ratings & reviews
  • Social sharing
  • Coupons & promotions
  • Rich product imagery & video
👨
Self-Service Account Management
Customer MyAccount portal — full self-service for B2B and B2C buyers.
  • Sign-in / sign-up / password reset
  • Customer & guest registration
  • User & contact management
  • Address book management
  • Wishlist management
  • Document management
  • Request quotes
  • Order history
  • Returns
  • Credit card management
  • Case management
  • Invoices, payments & statements
💳
Integrated Purchasing & Payments
PCI-compliant payments and B2B pricing engines — built in.
  • Flexible checkout flow
  • Customer-specific pricing
  • Contract pricing
  • Special / discount pricing
  • Credit limits & payment terms
  • Saved billing & shipping data
  • Multiple payment options
  • SecurePay, eWAY, Worldpay, Payment Express
  • PayPal integration
  • Apple Pay & Google Pay
  • Tax calculation by region
  • Multi-currency support
🌐
Platform & Infrastructure
Hosted, secure, global — included in your subscription.
  • Integrated hosting & CDN
  • SSL certificates included
  • Automated backups
  • SEO-friendly URLs & sitemaps
  • Multi-site & multi-domain
  • Multi-language & multi-region
  • Headless API access
  • Pre-integrated with NetSuite ERP & CRM
  • Real-time inventory sync
  • Order management automation
  • Shipping integration (SmartFreight, UPS, FedEx)
  • Drag-and-drop CMS

From Discovery to Launch in 12–20 Weeks

A proven 5-stage AVT methodology designed to take your B2B or B2C storefront live with confidence — on schedule and on budget.

1
Discovery
Customer journey, scope, KPIs and platform choice (SCA vs Standard vs headless).
2
Design
Information architecture, theme design, payment & shipping flow design.
3
Build
Theme implementation, custom extensions, ERP & payment integration.
4
Launch
UAT, performance test, content migration, go-live & hypercare.
5
Optimise
Continuous CRO, A/B testing, merchandising & new feature rollouts.
Trusted by B2B & B2C Brands Across AU, NZ & APAC
SPOS Group
Bodyline
LaForma
Factomart
Active Safety NZ
Jerome Clothiers

B2B & B2C Brands Scaling on SuiteCommerce

See how AVT has helped Australian, NZ and APAC brands launch and scale their eCommerce on NetSuite.

Common Questions About NetSuite eCommerce

Everything you need to know about deploying B2B and B2C commerce on NetSuite SuiteCommerce.

Can SuiteCommerce do both B2B and B2C?

Yes. SuiteCommerce is the only NetSuite-native platform that supports B2B (account hierarchies, contract pricing, bulk ordering, quote-to-order) and B2C (consumer storefronts with personalisation, search and merchandising) on the same platform — with the same product, inventory and customer data shared with NetSuite ERP.

What’s the difference between SuiteCommerce Advanced and Standard?

SuiteCommerce Advanced (SCA) is the full-featured platform with rich customisation, theming and developer extensions. SuiteCommerce Standard is the simpler, faster-to-launch version. AVT recommends one or the other after discovery based on your roadmap and complexity.

How long does an AVT SuiteCommerce deployment take?

Most B2C launches run 12–16 weeks; B2B deployments with complex pricing and account hierarchies typically run 16–20 weeks. AVT confirms the timeline during the discovery phase.

Do you support Shopify Plus or Magento integrations?

Yes — if you prefer a Shopify Plus or Magento storefront, AVT can integrate it to NetSuite via Celigo or our own SuiteApps. However for most ANZ mid-market B2B/B2C, SuiteCommerce delivers a lower TCO and faster ROI by eliminating integration complexity.

Is hosting and SSL included?

Yes. SuiteCommerce includes hosting, CDN, SSL certificates and automated backups in your annual subscription.

What ANZ payment gateways are supported?

SuiteCommerce is pre-integrated with SecurePay, eWAY, Worldpay, Payment Express and PayPal. Apple Pay and Google Pay are also supported.

Ready to Launch Commerce That Drives Sales?

Book a free discovery call with AVT’s eCommerce specialists — we’ll scope a B2B or B2C SuiteCommerce roadmap tailored to your business.

Book Free Discovery Session Request Pricing